Fighting Fraud Before It Happens: The Power of Verified Evidence

Mary-Ann Mason • August 1, 2025

How capturing and validating user data early helps prevent fraud at the source

A person is holding a piece of paper that says verified on it.

Preventing Fraud at the Source


Fraud is not just an afterthought. In today’s digital first world, it needs to be addressed long before a claim, complaint or request is submitted. One of the most powerful tools in this fight is verified evidence, accurate, tamper proof data collected at the very beginning of a user interaction. By capturing and validating this information early, businesses can stop fraud in its tracks and create a more trustworthy environment for genuine users.


What Is Verified Evidence


Verified evidence refers to data that has been authenticated and recorded before any dispute or claim occurs. This could include time stamped photos, GPS coordinates, identity documents, device fingerprints or behavioural patterns, all tied to a specific user action.


Unlike traditional data, which can be altered or faked, verified evidence is collected through secure methods and linked to a real user in real time. It is not just about having data, but having data that holds up under scrutiny.


Why Early Validation Matters


Many organisations only begin verifying information when something goes wrong, a claim is filed, a charge is disputed or suspicious behaviour is flagged. By that point, fraud has often already taken place and the cost of investigation and resolution is high.


Verified evidence shifts the focus forward in the timeline. When user data is collected and confirmed at the point of engagement, it becomes significantly harder for fraud to succeed later on. This leads to stronger defences, faster decision making and reduced financial losses.


Benefits of Using Verified Evidence in Fraud Prevention


  1. Stronger User Accountability:
    When users know their actions are being tracked and verified, they are less likely to attempt dishonest behaviour.
  2. Faster Dispute Resolution:
    With verified evidence already on file, teams can resolve disputes quickly without lengthy investigations or manual reviews.
  3. Lower Operational Costs:
    Preventing fraud early reduces the need for extensive fraud teams, complex analysis and legal escalation.
  4. Increased Customer Trust:
    Genuine users benefit from smoother experiences and feel more confident using platforms that protect their data and identity.
  5. Improved Risk Scoring:
    Verified inputs help build accurate user profiles, enabling smarter risk models and better fraud detection.


Real World Use Cases


Verified evidence is already proving valuable across industries:


  • Gig economy platforms use it to confirm job completion with photos and timestamps.
  • Insurance providers collect images and documents at the moment of an incident to validate future claims.
  • eCommerce platforms verify user actions during returns and refunds to prevent abuse.
  • Digital lending services use verified income or identity data before approving applications.


By embedding this data into the early stages of user interaction, businesses can reduce the downstream impact of fraud attempts.


How Technology Supports Verified Evidence


Modern platforms like Proova are enabling secure, tamper proof evidence collection by using:


  • Biometric identity capture to confirm who is behind the action
  • Live photo and video uploads tied to GPS and timestamps
  • Document verification through AI driven checks
  • Device and session analytics to monitor authenticity


These tools work together to create a digital record that is difficult to fake and easy to audit, giving businesses confidence in the integrity of each interaction.


Verified Evidence and Compliance


In regulated sectors, having verified records is not just useful, it is often essential. Whether for financial audits, insurance regulation or data protection laws, being able to prove what happened and when is a key part of compliance. Verified evidence supports this by creating a clear trail of events, securely stored and ready for review when needed.


Creating a Safer Digital Landscape


Fraud is evolving quickly, but so are the defences. Verified evidence is helping to reshape the way organisations approach risk. Rather than relying on detection after the fact, businesses can now invest in prevention by verifying truth at the start of every journey.



This shift not only protects companies from loss but also supports better customer outcomes, higher confidence and more resilient systems.

In a world where trust is everything, verified evidence is fast becoming the foundation for fraud proof digital experiences.

Person in jeans, hands clasped, in therapy session with therapist. Neutral room, soft colors.
By Mary-Ann Mason September 26, 2025
how transparency in insurance claims fosters trust, reduces friction, and strengthens long term relationships between policyholders and providers.
Robot hand and human hand almost touching, symbolizing connection.
By Mary-Ann Mason September 19, 2025
Artificial intelligence is transforming claims in home, travel and gadget insurance. Discover how AI reduces fraud, improves efficiency and enhances customer trust.
Fan of hundred-dollar bills, angled, with details visible.
By Mary-Ann Mason September 12, 2025
Insurance fraud costs the industry £308 billion each year, driving up premiums and reducing trust. Discover its true impact and the role of technology in prevention.
Person holding map with three red location markers on city street.
By Mary-Ann Mason September 5, 2025
how geo location data enhances insurance claims by improving accuracy, reducing fraud and building greater trust between insurers and policyholders.
By Mary-Ann Mason August 29, 2025
A closer look at how digital protection safeguards high value possessions
A man wearing a mask and a hood, walking down a street.
By Mary-Ann Mason August 22, 2025
How real time evidence is revolutionising theft claims in the insurance industry by enhancing fraud prevention, speeding up payouts and building trust through reliable digital proof.
A green tunnel with lots of lights coming out of it.
By Mary-Ann Mason August 15, 2025
Learn how Proova’s digital verification platform enables insurance brokers to accelerate claim resolutions by 70 per cent through real time evidence capture automated workflows and secure audit trails
By Mary-Ann Mason August 8, 2025
The vital role of verifiable data in a rapidly evolving insurance landscape
A person,  on a laptop with a warning sign on the screen.
By Mary-Ann Mason July 25, 2025
How pre-authentication helps reduce insurance and digital claims costs by up to 30 percent, while improving fraud detection and customer experience.
By Mary-Ann Mason July 25, 2025
Reinventing claim processes through robust identity verification and secure digital workflows