Win Clients, Build Trust and
Streamline Claims
Proova helps brokers deliver faster, fairer insurance outcomes by giving clients a simple way to verify and protect their valuables before anything goes wrong.
What Will Proova Do For You?
Proova helps brokers elevate their service, protect their clients and strengthen insurer relationships. It’s the simple way to move from reactive claims handling to proactive evidence management.
Enhance Client Trust
Give clients a clear, professional process for protecting their items before they ever need to claim. With pre verified evidence, you become their most reliable adviser.
Strengthen Insurer Relationships
Insurers love working with brokers who reduce risk. Proova’s verified records make underwriting and claims faster, more accurate, and fully compliant.
Reduce Disputes and Claims Leakage
When claims occur, pre approved evidence helps settle them faster and prevents disputes over value or condition protecting both your clients and your reputation.
Differentiate Your Brokerage
Offering Proova positions you as a forward thinking, tech enabled broker who delivers peace of mind and proactive value, not just cover.
Why Brokers Need Proova (The Real Cost of Delay)
Delays and disputes damage client trust and every unresolved claim puts a broker’s reputation on the line.
- £1.1 billion in fraudulent claims detected annually in the UK (ABI). Brokers often carry the customer frustration that follows.
- Weeks wasted in evidence gathering when clients have no proof of ownership.
- Retention drops sharply after disputed claims, as clients lose faith in the process.
Proova changes this:
- Evidence is collected upfront, not after the fact.
- Insurers trust the verified records you provide.
- Clients get fair, fast resolutions.
You keep control of the process and your client keeps confidence in you.
1.
£1.1b in fraud detected annually
Fraudulent claims cost UK insurers over £1.1bn every year (ABI). Proova stops fraud at the source by verifying items up front and re-checking at claim time.
2.
20% of claims estimated to involve fraud
Globally, around one in five claims contain fraud (Forbes Advisor). Proova helps brokers reduce exposure by providing evidence that makes dishonest claims far easier to detect.
3.
14% of customers switch after a claim
Slow investigations and disputes cause churn (Accenture Survey). Proova improves retention by giving customers fast, fair outcomes they can trust.
4.
£900 extra cost per household
Fraud adds around £900 per year to UK household insurance costs (Forbes Advisor). Proova reduces these losses by lowering claims leakage and minimising unnecessary pay outs.
How Proova Adds Value
Proova creates measurable value for brokers and their clients
What You Can Protect With Proova
Your valuables come in many forms: personal treasures, professional tools and household essentials. Proova makes it simple to secure a verified record of them all, so you always have trusted evidence if you need to make a claim.
Watches and jewellery
Electronics and tech
Designer clothing and accessories
Art and collectibles
Business tools and equipment
Coverage Levels - How Much Can You Insure?
Whether you’re protecting a £500 smartphone or a £500,000 art piece, Proova scales with your needs. Each item is logged with the right level of detail; photos, metadata, receipts and valuations so that both the policholder and their insurer have a trusted record.
Our process adapts to different levels of value:
- Everyday items – quick verification for phones, tablets and gadgets
- Mid range assets – detailed capture for watches, jewellery and home valuables
- High value collections – enhanced reporting and professional valuations for fine art, antiques or luxury goods
By tailoring verification depth to the value of each item, Proova ensures claims are handled with clarity, speed and fairness avoiding disputes and delays.
The Proova App - How the Proecess Works
Proova transforms evidence capture from a frustrating, manual task into a smooth, fully digital experience. What once took weeks of chasing documents and disputing values now happens in minutes, providing insurers with trusted, claim ready data from day one.
ID Check
Policyholders confirm their identity with a quick, secure digital ID process. This includes photo ID verification, address validation and location confirmation. For brokers, it creates confidence that every record is tied to a verified individual.
Photograph Items
Customers are guided step by step to capture clear, high quality photos of their valuables. The app ensures correct angles and lighting, reducing errors and delivering consistent records that insurers can rely on.
Verification
Each submission is reviewed using a combination of AI analysis and human oversight. Metadata such as time stamps, geo location and purchase documents are added, creating a tamper resistant record of ownership, value and condition.
Secure Vault
Once verified, items are stored in an encrypted, GDPR compliant vault hosted in the UK. Records can be accessed instantly by insurers at claim time, eliminating delays and back and forth requests.
The Outcome
This streamlined process supports both policy inception and claim settlement. Policyholders get peace of mind, insurers get accurate, audit ready records and claims are resolved faster, fairer and with far less cost.
Tailored To Brokers
Proova adapts to the way you work whether you’re a boutique advisory or a national brokerage. Proova provides an effective method of verifying and autehticating insurered items to mitigate the probability of fraud.
Bulk Upload for Portfolios
Whether you are dealing with high net worth policies or large commercial books, Proova supports asset registers and portfolio level verification. Bulk upload tools make it easy to scale across thousands of items with consistent evidence capture.
Seamless Integrations
Proova connects directly with your claims platforms through secure API integrations. This means claims handlers can access verified records without switching systems, reducing friction and keeping processes efficient.
Dedicated Rollout and Compliance Support
Our team works alongside you during implementation, providing compliance checks, user training and ongoing support. From pilot to full adoption, we ensure smooth rollout and regulatory confidence.
The Result:
Proova works with your processes, not against them by reducing disruption, delivering faster time to value and strengthening the integrity of your claims function.
Why Brokers Choose Proova
Brokers choose Proova because it makes them indispensable to their clients and valuable to insurers.
- Lower Costs
Proova shortens claim cycles by providing verified, claim ready evidence from the outset. Less time spent on disputes and investigations means lower handling costs and reduced claims leakage across your portfolio. - Lower Risk
Fraudulent and inflated claims are one of the biggest threats to profitability. Proova adds a digital verification layer with AI analysis, time stamps and geo location metadata, making fraud easier to detect and prevent before payouts occur. - Higher Retention
Policyholders judge insurers on the claims experience. With Proova, customers receive fast, fair settlements that strengthen trust and loyalty. A smoother process translates into higher Net Promoter Scores (NPS) and stronger renewal rates. - Stronger Compliance
Every record captured in Proova is secure, audit ready and fully GDPR compliant. Insurers gain a transparent trail of evidence that supports fair decision making, strengthens regulatory confidence and reduces the risk of compliance breaches.
Closing Line:
Proova is more than an efficiency tool, it is a strategic asset that reduces cost, minimises risk and builds lasting customer trust.
Lower Costs:
Lower Risk:
Higher Retention:
Stronger Compliance:
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FAQs
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What is Proova and how does it benefit brokers?
Proova is a digital verification and asset protection platform that helps brokers and their clients record and verify valuable items before a claim ever occurs. For brokers, it means fewer disputes, faster settlements, happier clients and stronger insurer relationships. By offering Proova, you can deliver a premium, tech-driven service that builds loyalty and differentiates your brokerage.
How do brokers use Proova?
You invite your clients to log their items through the Proova app. When they need to claim, verified records are instantly accessible to the insurer.
Does it work with multiple insurers?
Yes. Proova operates independently, allowing brokers to provide trusted evidence across all partner insurers.
How much training is needed?
Minimal. We provide onboarding and support for your staff and clients, with branded guides and live demos.
Is Proova secure and compliant?
Absolutely. Proova is built around industry leading security standards. All data is encrypted, hosted in the UK and fully compliant with GDPR. Each verification record includes a full audit trail and metadata, providing transparency and meeting insurer and FCA expectations for evidence handling.
Can we white label the reports?
Yes. Brokers can brand verification reports with their logo and name to deliver a premium experience to clients.
How does Proova improve the claims process?
Proova provides insurers with verified, claim ready evidence including photos, receipts, valuations and metadata at the point of claim. This drastically reduces the need for lengthy investigations or back and forth communication. Claims are processed faster and with fewer disputes, protecting your client’s experience and your brokerage’s reputation.
Can brokers access their clients records?
Yes. Brokers can view client submissions, item logs and verification reports through the broker dashboard. This transparency allows you to support clients during a claim while maintaining control of communication with insurers.